From under 50 to 250+ accounts a week, with the founder voice intact.
How CyberFin scaled outreach to insurance agencies and SMBs without bloating the team. DanielAI kept the co-founder voice in every message.
250+Accounts reached per weekup from under 50
+60%Efficiency boostmore time closing, less chasing
40%Cost savingsvs. full-time hires or traditional agencies
5xWeekly outreach scaleinside a clearly defined niche
Who they are
CyberFin
A cybersecurity managed-services provider on a mission to make enterprise-level cybersecurity accessible, automated, and affordable for insurance agencies and SMBs. Led by co-founders Daniel Metcalf and Chris Steffl.
Founder
Daniel Metcalf & Chris Steffl, Co-founders
Industry
Cybersecurity Managed Services
Target market
Insurance agencies and SMBs
Engagement
Smart Growth Engine + Embedded Operator team
The challenge
What was getting in the way.
CyberFin needed to grow strategically. The demand was there. What was missing was a way to consistently find the right insurance agencies at the right time and deliver a message that cut through the noise. Daniel and Chris were trying to scale personalized outreach and thought leadership without bloating the team or losing the founder voice that had built CyberFin's credibility in the first place.
Most agencies they had talked to wanted to optimize for message count. That was the opposite of what cybersecurity buyers needed. CyberFin sells trust. The work had to read like trust.
What we shipped
How we ran the work.
Precision targeting.
Custom ICP build for insurance decision-makers. AI segmentation on LinkedIn and website behavior signals. Profile enrichment that surfaced firmographic and technographic context before any message went out.
DanielAI: co-founder voice, at scale.
We trained a custom GPT on Daniel's blogs, podcast transcripts, and voice. It drafted weekly posts and Smart DMs. Our operators refined every output. The result sounded like Daniel because it was rooted in his actual thinking.
Smart outreach at scale.
Coordinated email and LinkedIn sequences delivered 250+ personalized touches per week. AI-personalized follow-ups handled the long tail. Connection sequences ran on Chris's profile in parallel.
Embedded fractional team.
Our consultants ran campaign strategy, performance tuning, LinkedIn profile content, and weekly reporting. Daniel and Chris focused on what they do best: closing and serving cybersecurity clients.
The trust loop
How the work stays human.
With DanielAI, Daniel stayed in the loop on tone and judgment while the system handled the research, drafting, and follow-up. The same pattern runs inside every Vixure engagement.
01
AI drafts.
Research, segmentation, and a first-pass message that already sounds like the founder.
02
A Vixure operator reviews.
Tone, facts, and judgment. Nothing leaves without a human read.
03
You approve.
Strategy stays yours. AI handles the heavy lifting. You stay authentic.
The results
What changed.
250+ accounts reached per week — a 5x lift over the previous baseline of under 50.
+60% efficiency boost as Daniel and Chris shifted from chasing leads to closing them.
40% cost savings versus full-time hires or traditional outbound agencies.
Voice consistency across every message — DanielAI kept the co-founder tone intact on every Smart DM and weekly post.
Visible voice in the insurance space — growing inbound engagement on co-founder profiles.
A growth engine they did not have to operate — no tools to learn, no specialists to hire, no team to manage.
Partnering with Vixure allowed us to scale our outreach and elevate our voice in the insurance space, all without hiring a full team. Their fractional model and AI tools gave us a serious edge.
Daniel Metcalf
, Co-founder, CyberFin
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